RETAIL, TRAVEl & CONSUMER
AWS Marketplace GTM & Co-Sell Acceleration
ISVs in Retail, Hospitality, Travel, Transport & CPG face huge tech gaps and margin pressure.
Stockouts cost retailers $48B a year, hospitality loses 15–30% of bookings to OTA fees, and transport lags without predictive tools. Legacy systems drain $30B in U.S. retail/CPG alone, while outdated infrastructure drives $1.43T in annual impact. Demand for AI-driven pricing, personalization, and supply chain intelligence is urgent — yet most ISVs stall as AWS visibility, Marketplace listings, and co-sell motions remain slow.
Revenue Leakage Across Industries
$100B lost annually in shrinkage, missed ad revenue, or OTA fees — ISVs solving these problems struggle to scale without AWS alignment.
Missed Opportunities with AWS Sellers
Without enablement, AWS field teams overlook your solutions for supply chain, personalization, or predictive analytics.
Scaling Constraints
APN funding and program access are blocked by complexity, leaving modernization and migration savings (30–50%) unrealized.
Competitive Disadvantage
RHTTC leaders invest $15B–$85B annually in tech — ISVs without AWS co-sell motions get displaced by better-funded, faster-moving rivals.
HOW WE HELP
From Roadblocks
to Results
THE VEUP DIFFERENCE
Your Competitive Advantage
Embedded AWS Operators, not Advisors
Alumni and ISV veterans who’ve worked across retail supply chains, hospitality platforms, and transport optimization.
Proven Sell™ Framework:
A repeatable process for accelerating Marketplace listings and co-sell success tailored for RHTTC industries.
Hands-On Execution
From ACE submissions to campaign builds, we embed into your workflows to deliver traction in weeks, not quarters.
GTM and Cloud Talent
Growth strategists, Marketplace experts, and AI/ML architects, without the hiring burden.
Proof of Impact
VeUP’s team made us feel like a top priority - Fast, responsive, and available when we needed them.
Liza Russell - Inbotica
Your Go-To-Market Engine for AWS Growth
Sell™ is VeUP’s embedded AWS go-to-market engine, purpose-built to help ISVs and SaaS providers scale faster on AWS.
By acting as your outsourced Partner Development Manager, we close the gap between AWS opportunity and execution — driving Marketplace activation, co-sell momentum, and measurable ROI across every stage of your AWS journey.
Discovery & Stakeholder Alignment
Marketplace Presence
APN Leverage
GTM & Co-Sell Strategy
Overcoming industry obstacles
VeUP was built by investors, AWS alumni, and operators who’ve scaled global eCommerce, travel, and consumer platforms. From elastic booking infra to AI-driven personalization engines, we modernize systems, deploy production-ready agents, and apply FinOps discipline to protect margins and fund growth.
Industry Experts
SUCCESS STORIES